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Large-group communication

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Large group communication is a general description for organizational communication as a communication context describing large numbers of individuals who are members of a group. Large group contexts can include communities of interest, geography, or economy brought together by need or self-identification. A healthcare provider or large school or company is a large group communication context with specific media, language codes, and methods of interaction that distinguish it from other groups. Unlike small-group communication where members interact in primarily synchronous and personal ways, large groups use a host of synchronous and asynchronous methods and media.

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