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Credibility

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Credibility is the objective and subjective components of the believability of a source or message. Traditionally, credibility is composed of two primary dimensions: trustworthiness and expertise, which have both objective and subjective components. That is, trustworthiness is a receiver judgment based on subjective factors. Expertise can be similarly subjectively perceived but includes relatively objective characteristics of the source or message as well (e.g., source credentials or information quality). Some secondary dimensions include source dynamism (charisma) and physical attractiveness, for example.


[edit] See also

[edit] Credibility Research Reviews

  • Metzger, M. J., Flanagin, A. J., Eyal, K., Lemus, D. R., & McCann, R. (2003). Credibility in the 21st century: Integrating perspectives on source, message, and media credibility in the contemporary media environment. In P. Kalbfleisch (Ed.), Communication Yearbook 27 (pp. 293-335). Mahwah, NJ: Lawrence Erlbaum.
  • Rieh, S. Y. & Danielson, D. R. (2007). Credibility: A multidisciplinary framework. In B. Cronin (Ed.), Annual Review of Information Science and Technology (Vol. 41, pp. 307-364). Medford, NJ: Information Today.

[edit] References


Smallwikipedialogo.png This page uses content from the English-language version of Wikipedia. The original article was at Credibility. The list of authors can be seen in the page history. As with Psychology Wiki, the text of Wikipedia is available under the GNU Free Documentation License.